Gymnastics Marketing 101 with Greg Marsden

This season, the 2009 Utes broke their own NCAA gymnastics attendance record by averaging 13,861 people at their home meets!
I had the chance to cover a Utah meet this season and the crowd was amazing - I felt like I was at a basketball game! And that's the way gymnastics - ALL gymnastics - should be! Utah Head Coach talks about how he's changed the structure of the meets to make them crowd-freiendly, and how he's demanded media attention for his Utes.